UNITED Membership Kits

My second year writing United's annual MileagePlus member kits. This crop included a smaller short-fold kit for Silver and Gold members, a bigger kit for higher members stuffed with goodies, and a massive dimensional box for the truly elite member.

The 8-page brochure featured one of 20 different cover photos based on the customer's hometown, with 8 possible introductions and countless variations of tier benefits, features, partner offers, and other info.